Find out what the Keywords Report is and how to set it up.
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In this article: What will be in the Keywords Report How to set up the report: |
What will be in the Keywords Report:
Within the report, you can explore the popularity of keywords and track their position changes over time.
For each country, keywords are divided into 4 categories:
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New keywords;
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Lost keywords;
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Positive movement;
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Negative movement;
See the traffic score of search queries (Daily Impressions), assess the search queries popularity in Apple Search Ads (Search Ads Popularity), and track the position of the search queries.
Within the report, you can easily navigate to the Keywords Highlights tool to find out more about how well keywords are performing.
How to set up the report:
Email:
1. Navigate to the Connections Hub tab found on the left sidebar of the interface.
2. Click on the 'Create' option in the top right corner to select Email report/alert.
3. Specify the email address to which you would like the report to be sent.
4. Choose the apps and countries for which you want to get the report.
5. In the General Reports & Alerts tab, select Keywords, then choose the time period for the report: daily, weekly or monthly.
You can also enable the 'Only favorite keywords' option if you would like to receive reports on the keywords you have marked as favorite in the Keyword Table.
6. Save the settings by clicking on Create.
Slack:
1. Navigate to the Connections Hub tab found on the left sidebar of the interface.
2. Click on the 'Create' option in the top right corner to select Slack Notification.
3. Choose the apps and countries for which you want to get the report.
4. In the General Reports & Alerts tab, select Keywords, then click on Add to Slack to complete authorization and select a Slack channel you want the report to be sent.
You can also enter the custom WebHook URL of the Slack channel.
Find out how to set up and run WebHooks in this Slack guide.
5. Choose the time period for the report: daily, weekly or monthly.
You can also enable the 'Only favorite keywords' option if you would like to receive reports on the keywords you have marked as favorite in the Keyword Table.
6. Save the settings by clicking on Create.
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